Solaurea Resort
Immersive living shaped by sunlit days, starlit nights and luxury converge.
Collaboration
Solaurea Resort
Location
Concept
Industry
Hospitality & Travel
Services
Branding
Logo Design
Brand Guide
Graphic Design
Social Media Kit
Animation
Web Design
Webflow Development (GSAP)
Overview
A luxury boutique resort concept rooted in the modern spirit of the desert, blending nature with refined living and architecture. The project encompasses brand identity, visual storytelling, and an immersive website. Each touchpoint was create to balance contemporary luxury with raw natural elements and a deep sense of the place.
Visual Identity
The brand identity was developed to reflect modern desert luxury, balancing warmth, minimalism, and a deep connection to natural elements. Drawing inspiration from these landscapes, the visual language features earthy tones, refined typography, and rich textures to evoke tranquility, exclusivity, and timeless elegance. The result is a cohesive identity that feels grounded yet elevated, inviting guests into a contemporary desert resort.
The logo was designed using elements inspired by desert flowers, enabling the creation of a brand identity for each villa and its specific character and interior, formed by the resort’s logo.
Web Design
The website design captures the essence of the brand, creating a serene and engaging digital environment. The clean layout, ample white space, and vibrant visuals, guide users smoothly through the villas, wellness services, and experiences. Thoughtful interactions and a well-structured hierarchy enhance the feeling of luxury while prioritizing storytelling and usability.
Webflow Development
The site was built in Webflow, prioritizing tailored smooth animations, responsiveness, and content management. Seamless transitions elevate the storytelling, showcasing the different villas and offer immersive user experience while keeping the design elegant. Using a CMS system enables to easily update content of the villas.
